All work
Shopify Redesign
Zoey Sleep
Redesigned the catalogue around bundles so each order carries more value.
AOV
Bundle focused
2 wks
Build time
Project scope, as built
zoeysleep.com
The Challenge
A growing bedding catalogue where shoppers landed on single products and never discovered the matching set.
Our Approach
- Rebuilt collection navigation so related bedding pieces surface together.
- Added bundle offers and cross-sell modules on every product page.
- Made trial and returns messaging impossible to miss before checkout.
The Results
- Bundles promoted at every step of the browsing journey.
- Clearer collection structure across the full catalogue.
- Risk-reversal messaging carried through to the cart.
ShopifyBundlesCollection UXCustom Theme
