All work

Shopify Store Build
SleepyCapi
Launched a gifting-first single product store where everything on the page pushes toward one add-to-cart.
2 wks
Build time
1
Page to convert
Project scope, as built
sleepycapi.com


The Challenge
A brand new single-product plush brand with no storefront, no proof and no traffic history. Everything had to be earned on one page.
Our Approach
- Designed a gifting-first product page with the story, the bundle and the buy box above the fold.
- Built trust modules — reviews, shipping and guarantee badges — directly into the buy section.
- Tuned the mobile layout first, since almost all early traffic was social.
The Results
- Full storefront designed, developed and launched on Shopify.
- One clear conversion path from landing to checkout.
- Mobile-first layout ready for paid social traffic on day one.
ShopifyCustom Theme SectionsReviewsKlaviyo


